At MORSE Consulting, we leverage our unique understanding of Canadian payers to help you OPTIMIZE your approach, VALIDATE your position, and NAVIGATE challenges in negotiations with the pCPA, and private payers. As Canada’s most credible experts on the pCPA, we build focused strategic and tactical plans that carry messages that matter to public payers, provide insights into the practical application of economic and clinical evidence in pricing and policy decisions, and conduct simulated negotiations to offer the deepest level of insights into the pCPA’s negotiation approach. Aside from our public payer expertise, MORSE Consulting has extensive experience in helping clients navigate private payer strategies, ensuring a comprehensive approach to market access success in Canada. Our MORSE Advisory Panel, stakeholder mapping, insight gathering, and implementation planning services ensure a clear path forward, enabling you to achieve optimal outcomes and drive success in your negotiations with Canadian payers.